A future payment that depends on the acquired business achieving agreed performance targets after closing.
Due Diligence
The buyer’s structured review of the business’s financial, legal, commercial, operational, technical, and tax information.
Deferred Payment
A fixed portion of the purchase price paid after closing on agreed future dates.
Data Room
A secure and organised collection of financial, legal, technical, commercial, and operational documents used during due diligence.
Customer Retention
The ability of a business to keep customers, subscribers, or clients over time.
Customer Lifetime Value
The estimated total financial contribution of a customer throughout the relationship with the business, commonly abbreviated as CLV or LTV.
Customer Concentration
The degree to which revenue or profit depends on a small number of customers.
Customer Acquisition Cost
The average cost required to acquire a new customer, commonly abbreviated as CAC.
Cross-Selling
Selling additional or complementary products or services to existing customers.
Conversion Rate
The percentage of visitors, leads, or users who complete a desired action such as purchasing, subscribing, or requesting information.
